Archive for the ‘Strategy’ Category

How Shein became a fast-fashion behemoth

7/6/23, The Indicator (9:06)

Link: https://www.npr.org/2023/07/06/1186322318/how-shein-became-a-fast-fashion-behemoth

Instructors: Click here for link to Teaching Ideas for this episode

Summary: etailer Shein is the world’s top fast-fashion brand but has also faced backlash for its labor practices and environmental impact. What is Shein’s secret sauce? The Indicator dives into brand’s the competitive advantage. Our Mini-Case worksheet leverages this to introduce some basics of strategy.

Posted July 16, 2023 by ishanitewari in Strategy

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The ice cream conspiracy   Leave a comment

2/28/03, Planet Money (24:41)

Link: https://www.npr.org/2023/02/06/1154775118/ice-cream-ben-jerrys-haagen-daz

Summary: Ben & Jerry’s and Haagen-Dazs are the two top brands in the super-premium ice cream market. Curiously, the brands do not offer similar flavors. Ben & Jerry’s makes “chunky” type ice-cream while Haagen-Dazs only offers creamy, smooth ice cream on super market shelves. What is going on? Planet Money looks at a possible explanation– collusive behavior.

Link to teaching ideas

Posted February 27, 2023 by ishanitewari in Market structure, Oligopoly, Strategy

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