Summary: This episode discusses how BTS, a global K-Pop sensation, brings millions of dollars worth of goods and services into the Korean economy. This is both through obvious ways such as sales of music, tickets and merchandise but also more indirect channels like promotion of Korean culture and their loyal fan following.
Summary: Chinese tourists account for a very large fraction of tourist dollars worldwide. As global travel picks up again, this episode highlights the substantial contribution Chinese tourists make to different economies and it explores what might drive their flow in the near future. Our companion exercise works through how tourism fits into the GDP expenditure approach.